Client Motivations

Client Motivations: How to Gain Understanding and Drive Results

Are you struggling in sales? Are you looking to increase your closing rate? To succeed in sales, it’s vital that you know who you’re selling to. How well do you understand your clients? How well do you understand buyer motivation? Make sure you know what your client wants (what they really, really want) before you make your sales pitch. Thinking …

Top Tips to Improve Internal Communication and Sales Engagement

4 Tips to Improve Internal Communication & Engagement

Acquiring the skill to effectively communicate with your internal team is a juggernaut for sale success. Every sales woman, including the one-woman consultant, works with a diverse group of individuals to accomplish desired client outcomes. How you interact with this village will help or hinder your sales efforts. In sales, we are so focused on our client relationships and communication …

The Secrets for Successful Job Sharing in Sales

The Secrets for Successful Job Sharing in Sales

Depending on your career and personal needs, job sharing may be an ideal option for you. Even in sales, job sharing is possible! But how can you pursue this option in your sales position? In a new interview, Lynn spoke to two sales women who successfully job shared for over a decade. After all that time, Liz Pearl and Tari …

How to Save Your Clients from Turning to the Competitors

How to Save Your Clients from Turning to the Competitors

My client has a new boss that has a relationship with a competing company. I don’t want to lose this client. How can I get in front of this and save my client from turning to the competitors? – Laura in Columbia, Missouri Answer: We all know how important client retention is for maintaining our sales and fostering strong business. …

Ask For It - Getting a Yes

“Don’t Ask, Don’t Get”: How to Ask for the Sale

This past week, during a conversation with Terri Tinker at KNKX, I took the opportunity to share our recent Petite2Queen press release. During the discussion, I jokingly made the comment, “You have to ask or you won’t get a yes.” Her reply struck an instant chord between us. Terri said, “I know exactly what you mean. My grandfather always told …

Proven Remarkable Tips to Increase Returned Calls

Proven Remarkable Tips to Increase Returned Calls

I’m struggling to receive returned calls. I follow up over and over. Calls, emails, and inmail on LinkedIn – nothing works. What am I missing? How do I get a call back? – Johanna in Brandon, Manitoba Answer: How do sales people improve the likelihood of receiving a returned call from their prospects? This is the million-dollar question. Seasoned professionals, …

Spice Up Your Content Mix

Spicy Content: How to Keep Your Clients’ Interest

We have all developed standard messaging, processes, and steps to pursue and close sales. Even so, it’s vital that we take a step back every 10 weeks or so to re-tool and re-frame. Reconsider the content you’re sending out, the look and feel of the message, the methods of communication delivery, the ease for interaction with our clients and prospects, …

How to Create Lasting Value for Client-Vendor Relationships

How to Create Lasting Value for Client-Vendor Relationships

Whether you work in sales directly or work with sales, you may wonder how you can work more effectively with procurement and provide long-term value in your client-vendor relationships. Kendall Cowdrey, a senior procurement facilitator at a Fortune 500 organization, knows a thing or two about developing lasting relationships. She offers expert advice in our new podcast interview. Kendall explains …

How to Cold Call with Confidence

How to Start Cold Calling with Confidence

Cold calling in sales can be intimidating. Disinterest and rejection can make practicing cold calls disheartening. Fear not! You can gain confidence from our advice on doing your research, creating a good elevator pitch, and being yourself while letting the conversation flow naturally. No matter how shy or inexperienced you may feel, you can and will develop this skill. With this webinar, …

Women Should Pursue Sales Training career skills

Women, This is the Secret to Gain Valuable Career Skills

Here’s the secret to advancing your profession and learning invaluable career skills: sales training. Sales training teaches women key attributes needed to overcome obstacles and achieve our objectives. It’s a game changer, even for those who aren’t in a sales position. Core sales training covers conflict, negotiation, relationships, presentation, persuasion, and the ask. Each of these are foundational building blocks …

Winning Sales Strategy and Tactics in a #MeToo World

Winning Sales Strategy and Tactics in a #MeToo World

Lynn, how have sales changed with #MeToo? What should I do differently?  – Aimee in Owings Mills, Maryland Answer: Best practices for sales professionals have not changed with #MeToo. Sales is about serving your customers in an ethical and responsible way, and there is no room for inappropriate and egregious behavior in a sales person’s repertoire. Successful sales people build …

3 Secrets to Create Powerful Sales Webinars that Boost Sales

3 Secrets to Create Powerful Sales Webinars that Boost Sales

I love the sales webinars you provide, and think they would work well for our own sales strategy. BTW, what is the technology platform you use for your sales webinars? Tips to execute? – Calen in Sioux Falls, South Dakota Answer: Calen, webinars are an excellent content strategy to reach your prospects. We currently use GoToMeeting for our webinars. We …

Should You Flirt in Order to Make a Sale?

Should You Flirt in Order to Make a Sale?

In our dog-eat-dog world, many people feel that they must use every tool possible to get ahead. This as true in sales as anywhere else. When a study suggests that saleswomen are 20% more successful when they flirt with clients, you can understand why some saleswomen would follow that path. But is being a flirt as lucrative as it seems? …

Improve Your Sales Funnel to Boost Qualified Prospects

Improve Your Sales Funnel to Boost Qualified Prospects

Our sales funnel does not provide enough qualified prospects. Do I go out and find them on my own, or should I address this through management? – Yamila in Cheyenne, Wyoming Answer: Yamila, how are you defining “qualified prospects”? Are you defining “qualified” as giving you an immediate response? Today, in many industries, the sales cycle is longer than ever. …

8 Tips to Develop a Business Brand & Your Personal Brand

8 Tips to Develop a Business Brand & Your Personal Brand

We’ve all heard of branding, but have you thought about why it’s so important? How do you develop your style and brand so that you’ll succeed in your career? Recently, marketing expert Melissa Forziat joined us for an illuminating interview all about crafting your branding. With Melissa’s experience as a small business marketing coach and event manager, she has all …