How to Align Your Sales Strategy With Your Business Goals

How to Align Your Sales Strategy With Your Business Goals

In any business, the sales team is critical in achieving the company’s goals. However, to maximize the potential of your sales team, the sales strategy must align with the overall business goals. Otherwise, it’s hard to track progress and have confidence that you’re moving your business in the right direction. In this article, we’ll discuss how to align your sales …

Why Defining and Segmenting Your Market is Crucial for Sales Success

Why Defining and Segmenting Your Market is Crucial for Sales Success

This content is for members onlyLynn WhitbeckLynn Whitbeck is the co-founder and President of Petite2Queen. She is focused on identifying and evaluating opportunities for women at work, helping them define their personal roadmap. She dedicates herself to delivering tools and insights, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn aims to share lessons …

How You Leverage Podcasts to Turbocharge Business Growth

How You Leverage Podcasts to Turbocharge Business Growth

A proven effective sales strategy you need to be using is guest podcasting. It is an effective shortcut to attract new prospects, get more sales, receive valuable speaking invites, and gain more partnerships with influencers.  Being a guest on podcasts establishes your authority, improves your SEO, and provides the ability to garner more attention from your ideal clients. Why Podcasting? …

Why Client Thinking Should Be the Foundation of Your Sales Strategy

Why Client Thinking Should Be the Foundation of Your Sales Strategy

This content is for members onlyLynn WhitbeckLynn Whitbeck is the co-founder and President of Petite2Queen. She is focused on identifying and evaluating opportunities for women at work, helping them define their personal roadmap. She dedicates herself to delivering tools and insights, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn aims to share lessons …

How to Know Your Client’s Motivations and Emotional Desires (and Sell with Ease!)

How to Know Your Client’s Motivations and Emotional Desires (and Sell with Ease!)

No business is able to grow and thrive without a thorough understanding of their clients and their ideal customers. Developing your knowledge of what your customers want, their motivations, and their pain points will ensure that you can tailor your product or service to meet their needs. This will give you an increased chance at securing their business.  In our …

How to Think Like a Client to Maximize Sales Success

How to Think Like a Client to Maximize Sales Success

Why client thinking should be the foundation of your sales strategy Want to end sales chaos and allow yourself to develop a robust strategic plan? Adopt your client’s perspective and start to think like a paying client. Client thinking should be the foundation of your sales strategy, as sales is all about connecting with people to provide them a solution …

Preparing for a Future in Marketing: Steps to Help You Along the Way

Preparing for a Future in Marketing: Steps to Help You Along the Way

Technology has drastically transformed the way we consume things. It has undoubtedly transformed how companies present themselves. Businesses are utilizing technology to help them market their company. With a successful marketing campaign led by an experienced marketer, a company can reap great benefits. Companies are beginning to see the advantage of an experienced marketing person in their business. The demand …

Why Are Sales Roles Still So Popular?

Why Are Sales Roles Still So Popular?

After many decades of offering products and services, sales roles are still a popular career choice. In today’s consumer-driven society, one might argue these jobs are more appealing than ever. Sales make the world go round for all. However, those working behind the scenes benefit plenty too. From pay to prospects, there’s a constant sense of momentum built by those …

7 Tips to Improve Your Sales Pitch In 2022

7 Tips to Improve Your Sales Pitch In 2022

The marketing world is evolving at a rapid pace. Every day brings new trends. Discontinuation of the traditional advertisement or marketing methods is the hallmark of customer preferences changes. 2022 – a comeback year after two years of the pandemic – is all about innovation, according to career counselling Melbourne. The bar is high, and you need to bring your …

Sales Funnel

Sales Funnel: A Benefit For Your Business

As a business, it is essential to implement strategies that help your business obtain more sales and leads. Without effective strategies, the company will not be able to make a profit, making it difficult to sustain. So, many successful businesses invest heavily in digital marketing and advertising. For example, a UK-based brand may obtain advertisements or compelling signs from a …

5 Most Effective Sales Strategies You Can Apply In Your Advertising Campaign

5 Most Effective Sales Strategies You Can Apply in Your Advertising Campaign

If you’re a business owner, there are likely many challenges you may be facing. Your daily challenge will be trying to find out ways you can get more sales and customers. Advertising is an excellent option as it allows you to spread the word about your businesses to a higher audience. But how can you attract customers through your advertising …

5 Tips to Enhance Your Marketing Strategy as a Senior Entrepreneur

5 Tips to Enhance Your Marketing Strategy as a Senior Entrepreneur

When you retired, you realized that you had the opportunity to chase passions that you had never had the time to focus on while you were working full-time. Perhaps this realization led you to pursue entrepreneurship and open your own small business! Working with the top sales experts at Petite2Queen can help you drive more revenue, and in the meantime, …

Two Words

What are the Two Words That Always Deliver Sales Results?

All sales professionals know the power of using the right words at the right time. With that said, there are two words that consistently deliver results. Unfortunately, women tend to shy away from using these impactful words, instead defaulting to their more passive counterparts. What are these mysterious words? “Will” and “would,” as opposed to “can” and “could.” “Will” and …

Why a Strong Brand is Important for Your Small Business & How to Create One

Why a Strong Brand is Important for Your Small Business & How to Create One

You might have heard that ancient quip: “What’s in a name?” A lot, actually, as anyone would testify. The same holds true for a brand. After all, a brand is a name that you create for your line of products and services for business. Therefore, it’s essential for every small business to create a strong brand. Definition of a Brand …

Effective Voicemail

What are the Top Tips for Truly Effective Voicemail?

Voicemails are an integral component of sales success. They can be a powerful tool to connect, provide information, and build relational capital. However, not all sales people utilize voicemail effectively. I assert that some use it so poorly that it produces a negative, rather than a positive, result. Pointless, rambling, static voicemails ending with the incredibly hasty phone number are …

How Phone Calls Energize

What is Sales’ Unsung, Powerful Tool? Consider: The Phone

As salespeople, we are on the phone with clients and prospects every day. The ubiquity of this form of communication can obscure the phone call’s true value. Don’t take this powerful tool for granted! Freshen up your phone etiquette to maximize your sales potential. The Basics Your voice immediately sets you apart. Your client or prospect needs to clearly hear …

Follow-Up Calls

How Can You Create Energized and Relevant Follow-Up?

The first step in maximizing the impact of your prospect follow-up is to know your objective. Take the ubiquitous follow-up call or email: Your objective should be more than just checking in; it should be to move the sale forward in a meaningful way. And while it goes without saying, I’m going to say it: Follow up in a timely …