Below you'll find a list of all posts that have been tagged as “sales”
In any business, the sales team is critical in achieving the company’s goals. However, to maximize the potential of your sales team, the sales strategy must align with the overall business goals. Otherwise, it’s hard to track progress and have confidence that you’re moving your business in the right direction. In this article, we’ll discuss how to align your sales …
In your business, you likely have specific sales goals that you’re aiming to achieve. However, have you considered whether your sales strategy actually matches those goals? Indeed, in order to achieve success, it’s vital that your objectives and strategy are aligned. How can you get the two onto the same page? We spoke with Eric Whitmoyer, an expert on leading …
What is the surest way to connect with people? How do we learn valuable lessons as children and form bonds with characters and brands as adults? The answer: stories! Indeed, the best way to sell a product or service is to speak to your prospects’ emotions, and you do that through the stories you tell. Not only is this a …
We all know how little people like to be sold to. Many see sales as “sleazy,” in large part because so many salespeople come across as inauthentic and uncaring. But sales can truly help people… if you know how to sell with love. Truly understand your client, provide them with a product or service that will genuinely improve their life, …
This content is for members onlyLynn WhitbeckLynn Whitbeck is the co-founder and President of Petite2Queen. She is focused on identifying and evaluating opportunities for women at work, helping them define their personal roadmap. She dedicates herself to delivering tools and insights, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn aims to share lessons …
In the past 20 years, it’s become undeniable that if you want to sell well, you need to be online. And we don’t just mean an online storefront. You need to go where the people are: social media. How can you reach your target audience using today’s social media platforms? We spoke with Ashley Ann, a true king of social …
This content is for members onlyLynn WhitbeckLynn Whitbeck is the co-founder and President of Petite2Queen. She is focused on identifying and evaluating opportunities for women at work, helping them define their personal roadmap. She dedicates herself to delivering tools and insights, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn aims to share lessons …
Many businesses have had to pivot and adapt to the changing environment, and it can be a challenge to keep your sales robust. One key to unlock greater success may be social selling. What is that? We spoke with Jamie Shanks about this sales tactic and how to implement it in your business. Watch our podcast with Jamie Shanks to …
No business is able to grow and thrive without a thorough understanding of their clients and their ideal customers. Developing your knowledge of what your customers want, their motivations, and their pain points will ensure that you can tailor your product or service to meet their needs. This will give you an increased chance at securing their business. In our …
Despite our best intentions, it can be difficult to connect with clients well enough to discover steadfast solutions for their particular needs. Thinking like your client gives you a major competitive edge in sales, and applying this mindset will help you reach your client’s ideal solution. However, a key aspect of thinking like your client is that you need to …
LinkedIn is the online place to be if you want to build your community and grow your sales. But as with any social platform, it can be hard to foster genuine connections. How can you forge strong relationships on LinkedIn – the kind that will blossom with time? We spoke with Donna Serdula about LinkedIn and the tricks to real …
Why client thinking should be the foundation of your sales strategy Want to end sales chaos and allow yourself to develop a robust strategic plan? Adopt your client’s perspective and start to think like a paying client. Client thinking should be the foundation of your sales strategy, as sales is all about connecting with people to provide them a solution …
By now, it should be no surprise that technology can be a tremendous help in a wide range of situations, including with your sales job. How can tech mastery help you grow and profit more… even while doing less? We spoke with RJ Redden about how to master the right technology and put it to use in your career. Watch …
In this highly competitive world, it can be hard to get valuable referrals. How can you inspire existing clients to spread the love and send new prospects your way? We spoke with the King of Referrals, Brandon Barnum, about the secret to warm leads. It all starts with genuine passion and strong alliances. Watch our podcast with Brandon Barnum for …
A number one strategic sales planning priority is inserting yourself into your brand. When you think about a specific company, what comes to mind? Most likely, it’s related to their branding – their values and mission, the kinds of clients or customers they serve, and how they want to make an impact. What does your brand say about you? If …
Sales takes a lot of hard work even in the best of times. But how can you stand out when you’re in a fiercely competitive landscape? While this may sound counterintuitive, this is actually an opportunity for your sales to soar! Don’t believe me? Just ask our returning podcast guest, Emmeline Saavedra. Emmie joins us to reveal why your sales …
Many business owners struggle with pricing their services. It’s hard to know your – and your services’ – value and what is a fair price. So how can you land on the right number? We spoke with Patty Block about how to be paid your worth. She works with women business owners to scale their revenue for strategic growth, and …
As a business, it is essential to implement strategies that help your business obtain more sales and leads. Without effective strategies, the company will not be able to make a profit, making it difficult to sustain. So, many successful businesses invest heavily in digital marketing and advertising. For example, a UK-based brand may obtain advertisements or compelling signs from a …
In sales, it’s important to stand above the competition – whether through offering a better product or service, forming a stronger connection with your clients, or better understanding their needs. How can you truly WOW your clients? From there, how can you multiply your sales ten times over? According to Schroeder Nordholt, it starts with transcending voice. Watch our podcast …
An important facet of sales and marketing is advertising. However, we don’t always get as much bang for our buck as we’d expect or hope. We spoke with Arman Ananian, the founder of an online ad agency, about what goes wrong and how to course correct. He shares three low-hanging strategies you can implement in your advertising to get a …