In sales, it’s important to stand above the competition – whether through offering a better product or service, forming a stronger connection with your clients, or better understanding their needs. How can you truly WOW your clients? From there, how can you multiply your sales ten times over? According to Schroeder Nordholt, it starts with transcending voice. Watch our podcast …
How to Advance Your Business Clarity Towards Greater Success
Whether you’re an entrepreneur or run an established business, finding ways to advance your company can be elusive. What will take your corporation to the next level? We spoke with Neal Sperling about how he helps entrepreneurs and corporate leaders push their businesses forward through clarity. What is business clarity and how will it help you? Tune into our new podcast …
3 Strategies to Guarantee Greater Bang for Your Advertising Buck
An important facet of sales and marketing is advertising. However, we don’t always get as much bang for our buck as we’d expect or hope. We spoke with Arman Ananian, the founder of an online ad agency, about what goes wrong and how to course correct. He shares three low-hanging strategies you can implement in your advertising to get a …
How to Have More Effective and Productive Sales Conversations
Good sales means having good sales conversations. How can you build rapport, uncover your prospect’s goals, and create mutually beneficial outcomes? Our returning guest Josh Elledge shares on our new podcast, offering tips to form a trusting relationship with your prospects. Knowing how to talk to – and listen to – your prospects will take your sales to the next …
How to Overcome Sales Call Reluctance and Gain Clients
If you’re in sales, you might notice a certain reluctance in yourself to pick up the phone and call prospects. Maybe you procrastinate on this to-do list item. Perhaps your perfectionism kicks in and you over-prepare, or maybe you have full-on fear responses. How can you overcome this sales call reluctance and develop an enthusiasm for going after new clients? …
How Active Listening is Your Super Power in Sales
A cynic may say sales is all about talking people into buying your product or service, but sales professionals know this isn’t true. Sales is about understanding your clients and delivering the best solutions for them. And you know what this means? Talking isn’t your superpower in sales; active listening is! We spoke with Gavin Klauser about how to hone …
The Truth About Why Outstanding Customer Service Boosts Sales
Don’t underestimate the power of good customer service! Not only can it make or break customers’ opinions of your organization, it can also be instrumental in boosting your sales. Of course, making your customer service experience outstanding is easier said than done. Luckily, our returning guest Faye Horton is here to share the proven methods that will delight your customers. …
Shut Up to Sell: How to Translate Your Selling Methods Across Cultures
Does it ever feel like sales requires a ton of chasing, convincing, and talking at your potential clients and customers? Does it feel like you’re constantly trying to reach new prospects and get your message through to them? What if we told you there was a better way to sell? On our new podcast, we spoke with Ambrose Blowfield about …
5 Secrets to Recharge Your Sales After the Pandemic Detour
The COVID-19 pandemic has made – and continues to make – significant impacts on numerous industries and company departments, and that has certainly included sales. How can you adapt your sales and bolster them anew amid the ongoing pandemic? Our returning guest Faye Horton shares her insights on how to recharge on our new podcast. Watch our podcast with Faye …
Niche and Pitch: How to Zero in on Your Ideal Client
In order to sell effectively, you must first know your target audience. However, for many, determining just who that is can prove to be challenging. The hardest part for most is in narrowing it down to a fairly specific niche. We instinctively want to sell to as many people as possible, meaning our marketing becomes too broad. But if you’re …
These 5 Things are Killing Your Sales; Here’s How to Fix Them
Sales can be tough, and it’s difficult to know how to keep your connections and numbers high. But for all our effort, there are five things sales professionals should watch out for that are killing your sales. Don’t panic just yet though! Because despite those pesky sales-killers, we also have the antidote to fix them. We spoke with Faye Saxon …
How Uniting Sales and Marketing Crafts a Winning Strategy
Do you wonder how you can craft a winning strategy for your company? The most effective way to achieve this goal is by uniting sales and marketing to work together and complementarily to one another. This may sound easier said than done, but we have expert tips to share with you on our latest podcast. We spoke with Dave Wakeman, …
How to Unlock More Business & Plant Seeds for the Future
A few months ago, we were thrilled to feature Christina Lenkowski on our show to learn about guest podcasting. Today, this special guest is back, this time to reveal how you can unlock more business and increase your sales. How can you prepare your business for a strong future in the 2020s? Lynn and Christina share all in our latest …
Get Smart! Intellectual Property as a Way to Boost Your Business
Hey, small business owners: Did you know that intellectual property could be your next big asset? How does it compare to more traditional assets, and what unique benefits does it offer? We spoke with Luis Báez, an entrepreneur and sales executive who helps others build great businesses. He guides us through what IP is and why it’s so vital to …
How Can We Start to See More Women Thriving in Sales?
Feminists have been pushing for equality in the workplace, not just in the pay gap, but also in the fields in which women can work. Despite some progress in the past few decades, we still don’t see enough women in sales. So how can we get more women into and excelling in sales? We spoke with Heidi Solomon-Orlick about her …
To Buy, One Must First Find: How to Maximize SEO to Attract Customers
Sales has undergone many changes over the decades, and it’s important to continuously incorporate new trends in order to maximize your success. In the past twenty years, your business’s online presence has become more important than ever. But even so, many small businesses don’t know how best to attract their customers. We spoke with John Vuong about how you can …
Speak it into Existence: Podcasting to Drive Sales Success
You may have heard that podcasting has seen a huge surge in recent years. Indeed, it’s been all over the news lately, from the rising numbers of podcasts available to the huge deals some podcasters have made. But did you know that podcasting can be the key to sales success for your organization? In fact, podcasts are an excellent tool …
How You “Woman Up” to Have a Successful Career in Sales
The sales career path has been historically dominated by men, but women are catching up within the field. Despite seemingly requiring “masculine” characteristics to do well, how can women see sales success on their own terms? Lynn spoke with Laura Stewart, the Director of Sales and Marketing at REC, about how ladies can “woman up” to attain sales wins and …
How to Shorten Your Sales Cycle with Authority and Visibility
Anyone who works in sales knows that the sales cycle can be pretty long. Depending on your industry, it can take weeks, months, or even years to earn new clients’ trust and finally make the sale. But is there a way you can shorten that sales cycle? Indeed, there is. In our new podcast, Lynn speaks with Josh Elledge of …
How to Excel as an Entrepreneur… and Still Have Me-Time
For many of us, it’s hard to carve out me-time away from work. But no matter how busy you are at your job — including if you’re an entrepreneur — you still can and should make time for yourself. That may be easier said than done. Luckily, our special guest Breanna Gunn shared her top tips to excel in your …