Get Smart! Intellectual Property as a Way to Boost Your Business - Luis Báez

Get Smart! Intellectual Property as a Way to Boost Your Business

Hey, small business owners: Did you know that intellectual property could be your next big asset? How does it compare to more traditional assets, and what unique benefits does it offer? We spoke with Luis Báez, an entrepreneur and sales executive who helps others build great businesses. He guides us through what IP is and why it’s so vital to …

To Buy, One Must First Find: How to Maximize SEO to Attract Customers

To Buy, One Must First Find: How to Maximize SEO to Attract Customers

Sales has undergone many changes over the decades, and it’s important to continuously incorporate new trends in order to maximize your success. In the past twenty years, your business’s online presence has become more important than ever. But even so, many small businesses don’t know how best to attract their customers. We spoke with John Vuong about how you can …