strategic sales planning

A Top 10 Strategic Sales Planning Priority : Your Unique Brand and Vibe.

A number one strategic sales planning priority is inserting yourself into your brand. When you think about a specific company, what comes to mind? Most likely, it’s related to their branding – their values and mission, the kinds of clients or customers they serve, and how they want to make an impact. What does your brand say about you? If …

How to Infuse Your Brand With Social Responsibility - Marla Diann

How to Infuse Your Brand With Social Responsibility

You may think your business must focus only on growing, getting better, and being a good workplace for your employees. But in reality, your business also has a social responsibility, and your branding is key in communicating that. We spoke with Marla Diann, an international business strategist, about how to make sure your brand demonstrates social responsibility.  Watch our podcast …

Why a Strong Brand is Important for Your Small Business & How to Create One

Why a Strong Brand is Important for Your Small Business & How to Create One

You might have heard that ancient quip: “What’s in a name?” A lot, actually, as anyone would testify. The same holds true for a brand. After all, a brand is a name that you create for your line of products and services for business. Therefore, it’s essential for every small business to create a strong brand. Definition of a Brand …

The Top 10 Trends in Human Resources Management This Year

The Top 10 Trends in Human Resources Management This Year

Human resources is among the most important parts of any business, streamlining everything from hiring to protecting employees. But as our society and workplaces change, so, too, does human resources management. Here are the top ten trends we can expect to see in human resources in the next year. 1. Towards the Organization of the Future The way organizations operate …