Below you'll find a list of all posts that have been categorized as “Public Content”
In your profession, it’s important to foster a sense of community. Making connections, both internally and externally, will elevate your career and your business. But what is the secret to building community effectively? We spoke with Jürgen Strauss, a podcaster and marketing strategist, about how podcasting can help you connect with others like never before. Watch our interview with Jürgen …
Having your pitch down and knowing how to answer any questions that may come up are important to your success in sales. But there is another skill that can take you from being a good sales professional to a great one: understanding body language. In this episode of Get More Clients, CORE™ Communications consultant Lesley Nase tells you how to …
From the time we’re young, we’re taught to dream big and to nurture those dreams. And yet so many of us end up on a different path in adulthood. How can we get back to those goals and finally make them a reality? We spoke with Noelle Peterson, the author of Dream Life Planner: Move From Tired and Overwhelmed to …
You want to make a sale to a prominant person at a company or organization, and you’re ready. You’ve done your research on their company, and you have your pitch ready to go. When you meet them, though, a new wrench has been thrown into your plans: Your personalities are nothing alike. How do you bridge the gap and prevent …
Running a business can be an overwhelming experience altogether. Whether you want to make a paycheck stub or design a sales strategy, every step adds to your business venture’s success or failure. Sales are crucial for the stability of a company. The shorter the sales cycle, the more enhanced the profits will be. Are you looking for ways to understand …
In sales, one of the most important steps of the sales funnel is lead gen. If you can’t generate quality leads, you won’t be able to convert those prospects into paying clients. So how can you increase your leads and see greater growth? We spoke with Sheridan James, a marketing consultant and digital marketing expert, on how to improve your …
Generating leads is an imperative part of the sales process, but it takes work to find and attract new prospects. How can you develop an effective lead magnet that will deliver sales results? Here’s something you might not have tried yet: eBooks! Indeed, an eBook can be the perfect addition to your lead generation plan. In this episode of Get …
Preparing for an upcoming project is an exciting, albeit daunting, time. The reason why it can be exciting is that it can be viewed as a fresh start. On the other hand, it can be daunting as it is a new project with new expectations and requirements. Something worth considering before undertaking a new project is collaborating with external partners. Collaboration …
Starting a business is a major step, and it takes a lot of hard work, planning, and passion for the project. It’s important to maintain a growth mindset throughout the launch of your new business. Why is that, and how can you achieve this mindset? We spoke with Sabrina Guler, the co-founder of Techvestor, about the value of a growth …
The average business owner received 150 emails and more than 85 texts every day. That isn’t even mentioning social alerts, DMs, and phone calls. How on earth are you meant to break through? The answer is a sales outreach strategy that includes more than just emails to reach your ideal clients. In this episode of Get More Clients, Lynn, our …
Student loan debt is one of the most hot-button issues of our time. Millions of college-educated people are struggling to make ends meet due to crippling student debt, and many are unable to pursue life milestones like getting married, buying a house, or having kids. Wouldn’t it be amazing if that student debt could transform from a financial burden into …
A consistent struggle for many sales professionals is getting noticed by potential clients. You have to find them, get their attention, and show them that you have the solution to their problems. How can you meet them, and how can you stand out from the crowd? It all comes down to having a unique and compelling strategy for sales outreach. …
Follow-up is an oft-overlooked part of the sales cycle. Many sales professionals stop after the first or second unanswered email, but that just isn’t the way to do it! What you need is a well-developed sales cadence. What is a sales cadence, you ask? Well, you’re in the right place to find out! In this brilliant episode of Get More …
In your career, it is vital that you develop your leadership qualities. Especially as you rise up in managerial roles, you need to lead with confidence and inspire great work from your colleagues. What are the tenets that will lead to being a truly great leader? We spoke with leadership expert Dan Kopp about the core principles necessary for active …
You’ve got an amazing sales pitch. You know your stuff, you’ve got the charisma, and you are ready to help your clients. But what good is any of that if you don’t have anyone to talk to? Before you can pitch to anyone, you have to do serious outreach to get people into the room with you! So, how do …
In any business, the sales team is critical in achieving the company’s goals. However, to maximize the potential of your sales team, the sales strategy must align with the overall business goals. Otherwise, it’s hard to track progress and have confidence that you’re moving your business in the right direction. In this article, we’ll discuss how to align your sales …
For many of us, pain is a part of our daily lives. People who sit at their desk all day often experience back pain; people who are on their feet all day may have pain in their legs and feet. If you’ve been badly injured or have a health issue, you may develop chronic pain. But are we really doomed …
In this episode, Lynn answers your questions sent via DM, email, and asked in past Q&A sessions that occur every week after our live show. Her instructive advice is sure to help you and your career! By the end of the episode, you will know: Learn the answers to your questions! Women Business Owners & Entrepreneurs hire Lynn, our number …
Small business owners are the lifeblood of any economic landscape, and we all owe them a debt of gratitude for their hard work and dedication to achieving success. Financial management is an essential component in running a successful small business – it helps maximize working capital, minimize costs, ensure long-term stability, take advantage of tax deductions, and plan for future …
In your business, you likely have specific sales goals that you’re aiming to achieve. However, have you considered whether your sales strategy actually matches those goals? Indeed, in order to achieve success, it’s vital that your objectives and strategy are aligned. How can you get the two onto the same page? We spoke with Eric Whitmoyer, an expert on leading …