We’ve all heard about the importance of having a clear brand for your business. It’s how your organization communicates what it’s all about and attracts the kinds of customers or clients it can best serve. But if you’re the face of that company or otherwise visible in your role there, it’s also vital to have a personal image that aligns …
How Do You Help the World?
This past month, as I was preparing for an all-day event, I made the time to revisit my elevator pitch and overall approach. We all need to reassess our messaging on a regular basis. Things change and it’s important for us to pivot, not only to remain pertinent, but to freshen our personal brand. What is new and how can …
8 Tips to Develop a Business Brand & Your Personal Brand
We’ve all heard of branding, but have you thought about why it’s so important? How do you develop your style and brand so that you’ll succeed in your career? Recently, marketing expert Melissa Forziat joined us for an illuminating interview all about crafting your branding. With Melissa’s experience as a small business marketing coach and event manager, she has all …
How to Develop a Style & Brand for Career Success
We’ve all heard of branding, but have you thought about why it’s so important? How do you develop your style and brand so that you’ll succeed in your career? Special guest Melissa Forziat joins us for an illuminating interview all about crafting your branding. With Melissa’s experience as a small business marketing coach and event manager, she has all the …