I’ve had several clients ask to become friends on my personal social channels. While I use resources such as LinkedIn for client connections, I am concerned about blending my personal social media channels with work. My sales customers are my livelihood. Where should I draw the line? – Toni in Baltimore, Maryland
Toni, there are a number of things you should consider before blending your personal social channels with clients. First is your business. There are many sales careers that may be enhanced by the additional channel connections – such as an account executive with an event planning firm. Second, what is the content of your personal posts? If you are posting pictures of your cats and daughter’s stem competitions, it’s innocuous. You can build stronger more genuine relationships when you share more about yourself. Finally, how does it make you feel? If you are uncomfortable about sharing your personal life, then don’t. You have a professional relationship and there is no need to blur the lines.
Chapter 4 of Practical Wisdoms @ Work
Lynn Whitbeck is the co-founder and President of Petite2Queen. She is focused on identifying and evaluating opportunities for women at work, helping them define their personal roadmap. She dedicates herself to delivering tools and insights, embracing visualization of the big picture, and identifying and implementing the minutiae of detail. Lynn aims to share lessons learned along her journey and enable positive uplift for women.