A number one strategic sales planning priority is inserting yourself into your brand. When you think about a specific company, what comes to mind? Most likely, it’s related to their branding – their values and mission, the kinds of clients or customers they serve, and how they want to make an impact. What does your brand say about you? If …
How Uniting Sales and Marketing Crafts a Winning Strategy
Do you wonder how you can craft a winning strategy for your company? The most effective way to achieve this goal is by uniting sales and marketing to work together and complementarily to one another. This may sound easier said than done, but we have expert tips to share with you on our latest podcast. We spoke with Dave Wakeman, …
How Do Sales and Marketing Work Together to Win?
Whether you work in sales or marketing, you probably recognize that these two pillars within any organization rely on each other. You can’t have one without the other, and it takes both to create and maintain a successful company. So you how can you ensure that sales and marketing are working together? In our new webinar, Lynn Whitbeck and Tina …