While there are many types of exhibits at events, there is a common thread: promoting or selling your product or service. The formats and venues for these events run the gamut of an open house for a customer, a table top for your sales materials or demo items, a forum or conference, and trade shows, expos, or fairs. With all …
How Should I Handle Event Invites I do Not Want?
I am constantly invited to client events or ballgames after work and on weekends. How do I gracefully decline these event invites? – Tara in Denver, CO Answer: Building rapport with clients requires time, attention, and genuine interest. Receiving an invitation from a customer is a compliment, and it speaks to the relationship you have fostered. It’s important to view …
How Do You Help the World?
This past month, as I was preparing for an all-day event, I made the time to revisit my elevator pitch and overall approach. We all need to reassess our messaging on a regular basis. Things change and it’s important for us to pivot, not only to remain pertinent, but to freshen our personal brand. What is new and how can …
How to Become an Event Planning Superstar!
It’s that time of year again: Holiday parties, family get-togethers, and meet-ups with friends are going to fill your calendar until the new year hits. You may be attending most of them, but you may also be planning to host one of your own. But what if you’ve never organized an event before? Don’t you worry! We have just the …