First Impressions Matter! Why You Need a Personal Brand Style in Sales

First Impressions Matter! Why You Need a Personal Brand Style in Sales

When you first encounter someone, you involuntarily develop initial impressions about them: they look well-dressed; they arrived late and seem frazzled; they seem rather snobby. While we all know that first impressions matter on the personal level, they also matter professionally. What does your personal brand style say about you as a salesperson? Is it something that will inspire prospects to want to work with you? Will they trust that you’ll provide what they need, when they need it? In our new podcast, we spoke with Dawn Stebbing all about how to develop a personal brand that effectively sells you and your business.

Watch our interview with Dawn Stebbing to learn the art of first impressions:

Dawn Stebbing is a dedicated sales and image expert who empowers women entrepreneurs to reach their full potential in sales with integrity. As a Certified Personal Leader Brand expert, Communication Mastery expert, and former president of the Association of Image Consulting International, Dawn combines her entrepreneurial experience in the beauty industry with insights into human behavior to guide professionals in elevating their careers and businesses. Her book, “The Power is in the Pearl,” offers practical strategies for developing a confident presence, complementing her hands-on approach to enhancing sales performance and fostering authentic leadership.

With Dawn’s guidance, clients discover how to tap into their existing strengths, refine their personal brand style, and build businesses that align with their vision and values. Whether you’re looking to boost your sales career or cultivate ethical leadership skills, Dawn Stebbing provides the expertise and support to help you achieve authentic success with unwavering integrity.

What does your style say to others?

Why is having a personal brand style so important in your sales career? Sales is all about selling your product or service, but guess what you’re selling before that: your brand. Do you and your business have a trustworthy reputation? Are you the kind of person who clients know will always deliver? Your personal brand needs to communicate these attributes before you can effectively sell your service or product.

Having a personal brand is often a blind spot for professionals, including salespeople. But it should be top of mind! If you’ve never given it much consideration before, now is the time to start. Tune into our podcast below so you know what to do next about presenting your winning personal brand style.

Listen to our podcast so you can develop the right personal brand style now:

To learn more, check out Dawn Stebbing’s official website here. You can also connect with her on LinkedIn, Facebook, Instagram, and YouTube.

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