In any business, the sales team is critical in achieving the company’s goals. However, to maximize the potential of your sales team, the sales strategy must align with the overall business goals. Otherwise, it’s hard to track progress and have confidence that you’re moving your business in the right direction. In this article, we’ll discuss how to align your sales …
How Active Listening is Your Super Power in Sales
A cynic may say sales is all about talking people into buying your product or service, but sales professionals know this isn’t true. Sales is about understanding your clients and delivering the best solutions for them. And you know what this means? Talking isn’t your superpower in sales; active listening is! We spoke with Gavin Klauser about how to hone …