Balancing work and parenting can be challenging, especially for entrepreneurs and small business owners. How can you structure your organization and work day to make the most time for your children? And can you give your little ones “jobs” to integrate them into your family business? We spoke with Anneliese and Dustin Vance, who enable and live lives that prioritize parenting while fostering business success, to find out how.
Watch to find out how your young children can fit into your business
Anneliese and Dustin run a family-owned business, Never Miss a Moment Consulting, as fractional CMOs and marketing vendor brokers.
Family-owned business owners hire Anneliese and Dustin to go from feeling torn between providing either their time or money to their business, to the triumph of no longer having to choose.
Their mission is to help business owners be home and present by taking marketing off their shoulders, so if their kids are small enough, they can be up there instead.
The confluence of active parenting and business growth
The conversation begins with Anneliese and Dustin explaining what inspired them to focus their business on helping business owners who are parents. While Anneliese worked in corporate sales for 14 years, she worked with a lot of B2C business owners who were also dads. Helping dad-owned businesses spoke to both Anneliese’s and Dustin’s hearts, so they created an ecosystem focused supporting dads who own businesses.
Anneliese discusses how her two children acquired their job titles. Daughter Lily became the Brand Manager when she chased people down at a networking event to hand out her mother’s business cards. Son Quinn was a regular on networking video calls, and he gained a reputation for being absolutely adorable. Now, Quinn is the Chief Cuteness Officer.
The benefit Anneliese and Dustin see in including their children in their business is that they get to keep their children around them. Rather than leaving the kids with a caretaker, Lily and Quinn have “jobs” to do at their parents’ company and are involved with networking and charity events. This also provides for unique opportunities to socialize the young children in these environments.
Running a business in a way that makes space for parenting can be tricky. Anneliese and Dustin report that it takes a mindset shift. It requires finding ways to condense work to take less time and delegating tasks to create time to spend with the children. However, the Vances believes that the work is worth the reward of being involved parents.
Listen to discover how to make yours a true family business
To learn more, check out Anneliese and Dustin’s official website here. You can also connect with them on LinkedIn and Facebook.
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