Below you'll find a list of all posts that have been tagged as “Email Campaigns”
You put a lot of effort into making your email campaigns and newsletters perfect. You do the research, double- and triple-check the wording and formatting, and expect a certain amount of engagement from your audience. But what if your emails are repeatedly ending up in the dreaded spam folder? How can you make sure your emails make into the right …
We are a small business and send out a regular monthly newsletter to our clients and prospects. We have seeded our list with several team members’ personal and professional email addresses. However, we find that our company newsletters end up in our team members’ spam folders – both the personal and professional email addresses. We are worried this is impacting …
Our company sends out monthly email campaigns. Although they seem to be well received, our subscribers continue to drop off, and there does not appear to be any real sales benefit. What should we consider to improve the impact? – Jarvina in Las Cruces, NM Answer: Jarvina, there are three core steps you need to take regarding your email campaigns: …