In this episode of Claim Your Career Crown, host Lynn Whitbeck welcomes Wanda Allen, follow-up sales expert and speaker, to discuss how a powerful follow-up strategy can transform your results. Wanda explains how this overlooked area in business communication is often the missing link between interest and conversion—and how to change that.
The Fortune Really Is in the Follow-Up Strategy
Wanda Allen is an International speaker, coach and corporate trainer. She’s also the author of Follow Up Savvy and Follow Up Sales Strategies.
Wanda had a 25-year corporate career in sales where she held the position of Senior Vice President for 15 years.
After leaving the corporate world, Wanda founded her business, Follow Up Sales Strategies.
She’s an expert in helping entrepreneurs, business owners and sales professionals increase pipelines, improve sales performance, and strengthen relationships by developing strong follow up skills. What Wanda teaches is tried, tested, and proven.
Simple Shifts That Yield Big Results
Wanda shares that most people don’t have a follow-up problem—they have a system problem. It’s not about working harder. It’s about putting the right steps in place to build trust, credibility, and connection over time. She breaks down what consistent, professional follow-up looks like and why the “checking in” email isn’t doing you any favors.
She also emphasizes that follow-up doesn’t need to feel pushy or awkward. Instead, it can be positioned as a service, where you bring value and insight that supports the client’s timeline—not yours. With a strong follow-up strategy, you can deepen relationships and create opportunities that would otherwise be left on the table.
Consistency Builds Confidence—and Closes
To learn more, check out Wanda’s official website here. You can also connect with her on LinkedIn, Facebook, Instagram, and YouTube.
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