Generating leads is an imperative part of the sales process, but it takes work to find and attract new prospects. How can you develop an effective lead magnet that will deliver sales results? Here’s something you might not have tried yet: eBooks! Indeed, an eBook can be the perfect addition to your lead generation plan.
In this episode of Get More Clients, star sales consultant Lynn Whitbeck reveals how using an eBook as a lead magnet is quick, easy, and effective way to connect with your target audience. The key is leveraging the right message that addresses your target audience why.
By the end of today’s show, you will know how to:
- Use your existing content to create an eBook that attracts your audience
- Leverage existing book promotion platforms to rapidly add your target audience to your email list
- Use the right message and time to guide your leads to the next step in their sales journey
When you connect your target audience why – the problems they have and the pains you can solve – you build awareness. Your target audience knows they have the symptoms for the solution you offer. An eBook is an effective tool to bring you together.
How can you leverage eBooks in your sales strategy? Lynn explains all below!
Women Business Owners & Entrepreneurs hire Lynn, our number one Sales Consultant to get more clients, because most lack sales confidence, experience, and training. So, Lynn helps transform thinking to the client’s perspective and create lasting impact with a proven strategic plan to grow their business.
Every week, you will learn methods to:
- Gain confidence and assurance with worthy intent to guide clients to the sale and create more impact for your clients, your business, and community
- Build a consistent sales strategy to acquire, convert, and capitalize on every lead to grow your business leveraging proven simple yet highly effective tools
- Create a strategic sales plan, methodology, and systematic processes, learning to stop wasting your time, energy, and resources
Bottom line, the fastest way to success is to assure people that they matter. The best way to make this happen is to build a consistent sales strategy to acquire, convert, and capitalize on every lead. You will find growing your business is easy and lucrative.
Learn how eBooks can be a huge driver of sales results!
Catch Get More Client LIVE every Wednesday at 8:00 Pacific on Win Win Women TV. You can also find it on Apple TV, Roku, and Amazon Fire.
More about Lynn Whitbeck, our #1 Sales Consultant:
Lynn Whitbeck is the Queen of Sales. Business Owners and entrepreneurs hire Lynn to ignite winning sales teams, because most are chasing down clients, stuck in a chaotic sales cycle, and lacking client retention, conversions, and profits. So, she helps transform thinking to the client’s perspective, end sales chaos with a robust strategic plan to harvest the hidden profits. Bottomline, Lynn will ignite your sales and unleash lasting profits.
Lynn’s core value is to be of service. It’s what drives her. Every morning she wakes up and says, “there are so many things I get to do today.” Lynn is the Founder and CEO of Petite2Queen, and you may have seen Lynn in USA Today, HuffPost, Chicago Tribune, and more! When she is not working with clients, Lynn loves visiting National Parks, cooking, and playing Pokémon Go.
Business Owners & Entrepreneurs hire Petite2Queen to ignite winning sales, because most fail to connect, capture, and close their ideal clients. So we help sell with intent for maximum impact, influence, and income.
Bottom line: Sales, love it or hate it, you won’t survive without it.